Friday, April 16, 2010

How to Drive Traffic to Your Blog Using Trackbacks




Trackbacks can be an effective way to market your blog to new readers and drive more traffic - targeted traffic to your website or blog. Building business and making money on the internet depends on how much traffic you get and how good that traffic is. Identifying other sites in your niche that are popular and capitalizing on that traffic can be an excellent way to build your business and make you money.

Trackbacks are used in the blogging world. A trackback is essentially a remote comment you leave on someone else's blog that includes your post title and a link back to your post on your blog.
1.
Step 1

Determine quality sites in your niche to target for trackbacks. Go to Google and input your top keyword(s). Google will return a list of relevant blogs for you to refer to.
2.
Step 2

Read through the blogs in your niche to see who has the most relevant, valuable information.
3.
Step 3

Add direct links to the external niche blog in your own blog posts. Make sure you target the link to open in a new tab or a new window. You don't want someone clicking on a link in your blog post and leaving your site forever simply because your link opened on top of your blog post.
4.
Step 4

Create valuable, informed blog posts that include the link to the other blog or website. When the trackback is created, if your information is not valuable, the readers will surf in and surf right back out again. This does nothing for your business, and it isn't helpful for your internet marketing efforts.
5.
Step 5

Contact the site owner to let her/him know you linked to them. The site owner should already get a notification through their blogging software if they own a blog. But it's always nice for building relationships if you send a separate, personal email.
6.
Step 6

Check back to the destination blog or website to see if your trackback was accepted. The website or blog owner will have to accept your trackback if they moderate comments. The trackback will be moderated just like any other comment. When the owner accepts your trackback, send another email to thank them.

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